Tuesday, November 2, 2010
Apple introduces MacBook Air, the next generation of MacBooks
Source : Apple
Wednesday, August 25, 2010
Rumour of The Day
Report: Apple & Fox Working Out Deal for 99-Cent TV Rentals
Apple and Fox Corp. are busily working out details for US$0.99 TV show rentals, according to a report from Bloomberg. The report said that the deal would allow users to rent TV programs for 48 hours, and that Apple was also in discussion with other TV studios and networks. Bloomberg cited three unnamed sources “familiar with the plan,” and those sources said Apple was talking to CBS and Disney (which owns ABC), as well. Apple CEO Steve Jobs is a major shareholder and board member of Disney, and the two companies have often worked together on content deals for iTunes. “This is a smart move by everyone,” RBC Capital Markets analyst David Bank told the news organization. “Something like this a la carte rental service is an incremental opportunity.” TV shows would be available for rent within 24 hours of their original air date, and they will appear commercial-free. Bloomberg also reported that Apple would announce the service on September 7th with a (much expected and rumored) media event, and that it would use the event to announce the other hot-rumor item, the $99 Apple TV. The report did not name the device the iTV, as has been rumored elsewhere. The report also said that the new rental service replaces Apple’s original plan for a subscription service that would have rivaled cable TV. The networks balked at upsetting the apple cart (pun intended) concerning its existing business arrangements with cable and satellite providers, and the rental service was the best way to offer cheaper TV content. |
iTunes U Downloads Top 300 Million
“iTunes U makes it easy for people to discover and learn with content from many of the world’s top institutions”, said Eddy Cue, Apple’s vice president of Internet Services. “With such a wide selection of educational material, we’re providing iTunes users with an incredible way to learn on their computer, iPhone, iPod or iPad”.
Created in collaboration with colleges and universities, iTunes U makes it easy to extend learning, explore interests or learn more about a school. A dedicated area within the iTunes Store (www.iTunes.com), iTunes U offers users public access to content from world class institutions such as Harvard, MIT, Cambridge, Oxford, University of Melbourne and Université de Montréal. iTunes U gives anyone the chance to experience university courses, lab demonstrations, sports highlights, campus tours and special lectures. All iTunes U content is free and can be enjoyed on a Mac or PC, or wirelessly downloaded directly onto an iPhone, iPod touch and iPad.
Sunday, August 1, 2010
Magic Trackpad Review By SlashGear
Aesthetically there’s no arguing with the Magic Trackpad’s heritage, and it’s obviously intended to sit alongside Apple’s own Bluetooth keyboard. The battery section at the back – which takes a pair of AA cells, which Apple would prefer to be from their own, new charger – elevates the pad to the same angle as the keyboard, and they’re as deep as each other. Physical controls are limited to a power button on one end; the other has a twisting cap that shuts the battery compartment.
Otherwise the magic is all in the trackpad surface, which Apple say is 80-percent larger than what you’ll find on a current unibody MacBook Pro. It’s slightly squarer, so the difference is more noticeable in depth than it is width, but thanks to the glass surface the tactile feel is the same: just slippery enough. The whole pad clicks physically – as before it’s hinged across the top edge, so it gets easier to click the further down your fingers are – but also responds to taps.
So far, so much a regular trackpad, but Apple’s ace is the multitouch gesture support. That’s a combination of the hardware together with the software to take advantage of it; gestures have been baked into OS X for several iterations now, but so far desktop users have had to use a Magic Mouse in order to take advantage of them. Pairing the Magic Trackpad was a straightforward matter – it uses Bluetooth, which is present on every recent Mac – and the quoted range is up to 33ft. Practically speaking, we could comfortably sit on the sofa and control the Mac mini we use as an HTPC from across the room.
We can also see MacBook owners who may have wanted to use third-party ergonomic keyboards but were loath to give up the notebook’s trackpad choosing the Magic Trackpad too. Perhaps more interestingly, it points to the role touch and multitouch will play in Apple’s future, as it spreads across from their PMP/smartphone/tablet and notebook lines and onto the desktop. It’s not hard to envisage a further step to home entertainment, with an updated Apple TV using a Magic Trackpad for navigation and control. As it stands, though, the Apple Magic Trackpad is a strong addition to the company’s concise portfolio of branded peripherals, and neatly sates a request many Mac Pro and iMac users have been making. Unless you’re dead-set on using a mouse, I wholeheartedly recommend the Magic Trackpad, hence giving it two-thumbs up. Price: $69.00 Apple.com
Apple Updates Safari 5
Users Can Add New Features Through Extensions
CUPERTINO, California—July 28, 2010—Apple® today released Safari® 5.0.1, turning on Safari Extensions and introducing the Safari Extensions Gallery. Apple introduced extensions support in Safari 5 in June so developers could begin creating extensions with HTML5, CSS3 and JavaScript web standards. With Safari Extensions Gallery, users can quickly find extensions that add powerful new features to Safari, from toolbars that display live web feeds to sophisticated programs that filter web content. Safari 5.0.1 allows users to download and install extensions either from the Safari Extensions Gallery or directly from a developer's site.“Safari 5 has been a big hit, and user response to the innovative new Safari Reader has been fantastic,” said Brian Croll, Apple’s vice president of OS X Product Marketing. “We’re thrilled to see so many leading developers creating great extensions and think our users are going to love being able to customize Safari.”
“Millions of our customers already use Amazon Wish Lists to store items they want to buy for themselves or receive as gifts,” said Gianna Puerini, vice president of Worldwide Design and Community at Amazon.com. “With Safari 5, we were able to quickly build the Add to Amazon Wish List extension that lets customers add items from any website to their Amazon Wish List with the click of a button.”
“We’re excited to continue working closely with Apple to bring visually compelling Bing experiences to Safari,” said Jeff Henshaw, general manager of Bing User Experience. “The Bing Extension for Safari brings Bing search intelligence to everyday browsing with Safari. When a user selects text in Safari, Bing instantly recognizes what they might need and pops up helpful, informative tips, from real time maps and driving directions to real time translations to direct web search results.”
“Using web standard technologies and Safari’s extension builder, we developed an MLB.com extension to give fans another way to consume up-to-the-moment baseball content, including live look-ins to games, right from the Safari toolbar,” said Noah Garden, executive vice president, Commerce and Sponsorship at MLB.com.
“Our extension for Safari is a great way for readers to get all of the latest breaking news and all the important stories, blogs and columns they want to see,” said Denise Warren, general manager, NYTimes.com at The New York Times Company. “While you browse other sites in Safari, our extension checks for updates and slides in new headlines and thumbnails, so you won't miss a thing.”
“Creating our Twitter extension in Safari couldn't have been easier,” said Jason Goldman, vice president of Product at Twitter. “By providing features like the ability to tweet about a page and view trending topics, we've created a simple way to deliver relevant, interesting content to people regardless of where they are on the web.”
The Safari Extensions Gallery is accessible from the Safari menu or at extensions.apple.com. Users can download and install extensions from the gallery with a single click, and there’s no need to restart the browser. Extensions can be automatically updated and are easily managed within Safari. Users can enable or disable individual extensions, or turn off all extensions with one click.
Safari Extensions are built with HTML5, CSS3 and JavaScript web standards, and can have all the power and functionality of advanced web applications. Every Safari Extension is signed with a digital certificate from Apple to prevent tampering and to verify that updates to the extension are from the original developer. Safari Extensions are sandboxed, so they can’t access information on a user’s system or communicate with websites aside from those specified by the developer. For increased stability, Safari Extensions run solely in the browser.
Safari 5 also features Safari Reader, which presents single and multipage articles on the web in a new, scrollable view without distracting content or clutter. The Nitro JavaScript engine runs JavaScript up to 30 percent faster than Safari 4.* Built on the open source WebKit engine developed by Apple, Safari 5 includes more than a dozen powerful new HTML5 features for creating media-rich experiences, like full screen playback and closed captions for HTML5 video.
Pricing & Availability
Safari 5 is available for both Mac OS® X and Windows as a free download at www.apple.com/safari. Safari 5 for Mac OS X requires Mac OS X Leopard® 10.5.8 or Mac OS X Snow Leopard® 10.6.2 or later. Safari 5 for Windows requires Windows XP SP2, Windows Vista or Windows 7, a minimum 256MB of memory and a system with at least a 500 MHz Intel Pentium processor. Full system requirements and more information on Safari 5 can be found at www.apple.com/safari. The Safari Extensions Gallery is available at extensions.apple.com. The Safari Developer Program is free to join at developer.apple.com/programs/safari.
*Performance will vary based on system configuration, network connection and other factors. All testing conducted by Apple in May 2010 on an iMac® 3.06 GHz Intel Core 2 Duo system running Mac OS X 10.6.3, with 4GB of RAM. JavaScript benchmark based on the SunSpider 0.9.1 JavaScript Performance test.
Sunday, July 18, 2010
Review: Apple's aluminum Mac mini and Mac mini Server (2010)
Position in the Mac family
The redesigned Mac mini continues to hold down the low end of both Apple's desktop offerings and server products, shipping in both a standard version equipped with an optical drive and one 320GB hard disk, or alternatively a server model that drops the optical drive and its slot to make way for two 500GB hard disks.
Apple markets the Mac mini as being a convenient, compact replacement for an existing PC. It sits a step or two behind the mainstream iMac all-in-one system, and is not even close to the professional market Apple targets with the Mac Pro. In its server configuration, the Mac mini is similarly a long ways from the high end Xserve product line.
In terms of performance, the standard Mac mini is built with the same general architecture as the entry level 2010 MacBooks: a 2.4 GHz "P8600" Intel Core 2 Duo processor paired with NVIDIA's GeForce 320M graphics chip. The previous Mac mini paired a Core 2 Duo CPU with NVIDIA's GeForce 9400M, just like last year's MacBooks and the current low end iMac.
The server version ships with a slightly faster 2.66 GHz "P8800" Intel Core 2 Duo and the same graphics hardware; the standard version can also be upgraded to that same CPU for $150 more.
Apple releases iOS 4.0.1 for iPhone, 3.2.1 for iPad
Issued Thursday afternoon, Apple said that iOS 4.0.1 includes just one fix, improving "the formula to determine how many bars of signal strength to display." It is available for the iPhone 4, iPhone 3GS, and iPhone 3G.
The iPhone release came a day after Apple released a beta of a different update, iOS 4.1, to developers. That forthcoming update is expected to include a number of fixes that go beyond the reporting of signal strength on the iPhone.
The cosmetic software fix, however, does not address antenna issues that some users have experienced specifically with the iPhone 4 hardware. Apple is expected to reveal its reaction to that issue at a press conference scheduled for 10 a.m. Pacific Time on Friday.
There was no indication that iOS 4.0.1 will address the proximity sensor issue that has affected some iPhone 4 owners. The problem can cause the phone's touchscreen to become active while on a call, causing users to accidentally place a call on hold, end the call, or choose another option on the display.
iOS 3.2.1 for the iPad, according to Apple, includes a number of fixes:
- Improved Wi-Fi connectivity
- Fixed an issue that could prevent copy and paste of single-page PDF attachments in Mail
- Addressed an issue that could cause video playback to freeze
- Improved reliability of video-out when using iPad Dock Connector to VGA Adapter
- Added Bing as an option for Safari's search field
While Apple quickly issued an update, as promised, for the iPhone 4 bar issue, the iPad update took more time. Apple had originally revealed that a fix for Wi-Fi issues was forthcoming in May.
A number of users have reported dropped signals and connectivity issues with the iPad when connected to a Wi-Fi wireless network. The IT department at Princeton University said the issue occurred because the iPad would continue to use a network-assigned IP address after it had expired.
Apple will give away free cases for every iPhone 4 through Sept. 30
Customers can apply for their free case on Apple's website starting late next week. "Pick a case, zoom, we'll send it off to you," Jobs reportedly said. "That simple."
In addition, customers who are still unhappy with the iPhone 4 can return their handset undamaged within 30 days for a full refund. Users can return before or after they've received their free case.
"No restocking fee or anything," Jobs said. "We want to take care of everyone. We want every user to be happy."
However, he revealed that there will not be a refund for customers who bought third-party cases for the iPhone 4. There are a very small number of people in that category, he said, because there are so few cases available. Jobs said he wishes there were more people with cases, because then the problem wouldn't have been as widespread.
Monday, July 12, 2010
New ipod touch to launch this September
Yesterday, we noted that the iPhone 4's 5-megapixel camera would not fit within the body of the current iPod touch given the camera's 6.5 mm depth. And while a front-facing camera suitable for FaceTime video calling seems like a reasonable addition to the iPod touch, it remains to be seen whether Apple will be willing and able to squeeze a rear-facing camera into the device.
Another option for Apple, should it be looking to slim down the iPod touch even further, could be a new camera module carrying a thinner form factor, as technology has obviously advanced in year since the iPhone 3GS was released. It is unknown, however, whether Apple has acquired such thinner 3.2-megapixel camera modules. While several prototypes of the current-generation iPod touch surfaced carrying rear-facing cameras, we do not know the physical details and specs of that camera module that enabled it to fit within the existing iPod touch body design.
iphone 4 to launch in India soon !
Now tell me readers ? Is there a market for the iPhone 4 in India ? Are you willing to buy it ? How much are you willing to cough up? We shall let Apple know this time so that they don’t make us wait for ever !
PS: The device is going to be available in Singapore and Hongkong in July. India is not faraway !
Thursday, July 8, 2010
15 must have games for ipad
With the first feature, let us underscore that we do not consider this to be a list of the best games for the iPad, or superlative games in any specific category. Instead, this is a collection of games vetted by The Loop as being fun to play and standouts for one reason or another. So please don’t take umbrage if you don’t see your favorite game listed. But by all means use the comment section below to share with other readers your thoughts on this list and any other iPad games you think are excellent.
Flight Control HD
Firemint wasted no time, hitting launch day for the iPad with a release of Flight Control HD, an updated version of its eminently popular iPhone air traffic control game. You rack up points by safely landing a variety of airplanes and helicopters onto their runways and landing pads. If any of them collide, the game is over. Firemint did more than just scale up the graphics to work on the iPad, however – Flight Control HD also adds new maps and a fun, quirky “3D” mode that provides the illusion of depth if you wear a pair of red/blue “anaglyph” glasses (not included, of course, but available in online, novelty shops and elsewhere).
Warpgate HD
Freeverse had been working on its ambitious action/RPG game Warpgate initially as an iPhone game, but the iPad caused them to pause the iPhone version and rework it initially as an iPad release. Envisioned as a touch-based variant on Elite or as a latter-day Escape Velocity for you Mac game enthusiasts, Warpgate puts you in the pilot’s chair of an interstellar spacecraft as you seek your fortune. You can deliver cargo, become a pirate, participate in missions that move a storyline along and more. The game’s graphics are exquisite, its scale is immense – three dozen star systems, each chock-full of planets and space stations to interact with, tons of different starships to control and lots more.
Pool Pro Online 3
Despite the name this is the first installment of this long-running franchise to come to iOS. Namco’s Pool Pro Online 3 enables you to play pool – eight-ball, nine-ball and snooker – against computer controlled players or other gamers playing from iPads, iPhones, other smartphones and computers, thanks to Namco’s own proprietary multiplayer underpinnings. The game has a ton of unlockable content like new tables and background environments, new ball sets, new cue sticks and more. Guides help you line up your shot, and realistic physics let the balls carom around the table just like you’d expect.
We Rule
Ngmoco sought to capture a bit of Zynga’s Farmville mojo with We Rule, a kingdom-building game that heavily leverages Ngmoco’s Plus+ Network social networking apparatus. You build a kingdom full of shops that your friends can place orders in, and you do the same – as you interact with each other, you gain experience and increase each others’ coffers. As your levels increase, you’re able to populate your kingdom with better and more elaborate services. We Rule on iPad is much easier to use than We Rule on the iPhone because of the increased screen size, and like its iPhone counterpart, it has the virtue of being free (unless you buy “mojo” which enables you to complete orders and construction instantly).
LED Football Player vs Player
Long-time readers know there’s a special place in our heart for TouchGrove’s LED Football, which recreates the ancient LED-based Mattel Football game from the 1970s on the iPhone. So it should be no surprise then, that TouchGrove’s LED Football Player vs Player also made the list of iPad games. This game builds on the original Mattel Football-style gameplay concept by introducing a head-to-head game that two players can play on opposite sides of the iPad simultaneously. Obviously you have to be a retro-gamer (or in your 30s or 40s) to appreciate this fully, but it’s a heck of a nostalgia trip and lots of fun head-to-head play to boot.
Geometry Wars Touch
We’ll admit that we were skeptical when we first downloaded Geometry Wars Touch for the iPad. Could a game that originated on consoles, and one that seemed to be so fixed for dual thumbstick-based controllers, do well on the iPad? Color us impressed. Geometry Wars Touch is a fast and frantic arcade-style action game that features colorful and spectacular vector-style graphics. You move and fire in different directions by placing your thumbs at the bottom of the screen – “virtual” sticks are created wherever you place your fingers. It’s a clever setup that works well, and several different game modes, online leaderboards, and a new gameplay mode called “Titans” will keep you busy for quite some time.
Plants vs Zombies HD
Popcap Games’ incomparable Plants vs. Zombies has already had a hugely successful run on the Mac, PC and iPhone, so it only makes sense to bring the game to the iPad as well. And the iPad version doesn’t disappoint – it’s the same casual tower defense game we’ve all loved from the start, in which you protect your house (and your brains) from a zombie onrush by planting decidedly hostile vegetation in your yard. But truth be told, if you already have the other versions of PvZ, this isn’t a must-have – Plants vs. Zombies HD isn’t substantially different than its predecessors. It does make a fine iPad game, however, so it deserves your attention.
Need for Speed Shift
While there are more realistic racing games for the iPad, such as Firemint’s Real Racing HD, We’re more fond of EA’s Need for Speed Shift, simply because it’s so much fun to play. You can get behind the wheel of a variety of real-world cars – everything from your basic ecoracer Volkswagen Golf GTI to superexotics like the Koenigsegg CCX, earning money by winning races so you can buy new cars and upgrade them with new performance parts. You race across four circuits – Chicago, London, Tokyo and a World Tour – and can play in single-player or multiplayer races (local only, either Bluetooth or Wi-Fi).
Labyrinth II HD
Illusion Labs’ Labyrinth II HD is one our favorite ways to show people unfamiliar with the iPad how intuitive gameplay can be, thanks to the built-in accelerometer. Designed to look like a wooden maze game, you tilt the iPad back and forth to maneuver a steel ball through the maze, around pitfalls of all conceivable shapes and sizes – from the mundane, like holes in the board, to the esoteric, such as lasers and magnets. Labyrinth II HD features single player and multiplayer levels and expandability – you can download dozens of new levels to continue the gameplay.
Foosball HD
In our continuing quest to find games that are fun for players to go head-to-head on, we present Foosball HD. From the same developers who brought us Labyrinth II HD comes Foosball HD, a recreation of the classic table soccer game found in pubs, family rooms and arcades the world over. The game lets you play alone or with another person, and gameplay is simple and intuitive (you give each handle a flick to send your men spinning, kicking a soccer ball across the table pitch and hopefully into the opponent’s goal). There are six rods (three for each team), compared to eight on the full-sized tables we’ve seen, but that doesn’t diminish the game play or the fun.
The War of Eustrath HD
A tactical strategy RPG with strong anime overtones, The War of Eustrath HD puts you in control of giant fighting robots called “GEARs.” The game sprawls across 50 campaign stages with over 40 units to command, special abilities and upgrades, plus plenty of cutscenes and dialogue to keep the story moving. To that end, the dialogue is a bit stilted (and error-prone at times), but it’s a lot of fun for fans of tactical strategy.
Words with Friends HD
The folks behind Ngmoco’s We Rule also created a Scrabble-style multiplayer crossword game called Words with Friends HD. All the features you’d expect are here – double word and triple letter scores, the ability to play against friends and complete strangers, a pass and play mode that lets you use a single iPad between two players, and simple drag-and-drop mechanics. For $3, it’s a fraction of what the “official” Scrabble game costs, and just as fun.
Twin Blades HD
A gun-wielding nun killing zombies. Need we say more? This side-scrolling action game has an iPhone variant as well, but Twin Blades HD positively shines on the iPad, with rich-detailed cartoon-style graphics and animation. You have to save the town from a horde of brain-chomping zombies using weapons ranging from a scythe to a machine gun to nukes. There are bosses to confront, 10 different environments, and online score tracking through the popular OpenFeint service. If you’re a fan of kawaii-style manga or anime, you’ll love the graphics here – big heads, big eyes and adorably cute characters.
Espgaluda II
Let us say at the outset that Espgaluda II is not a native iPad game – it’s an iPhone game. It’s the only such game on our list, in fact. But that doesn’t mean it’s not awesome to play on the iPad. It’s a “bullet-hell” style shooter originally developed for the Xbox 360, and later adapted for the iPhone 3GS and third-generation iPod touch. Pixel-doubled graphics don’t diminish how awesome Espgaluda II is to play on the iPad – it’s a real arcade-style Japanese manic shooter that’s actually more fun to play on the iPad than the iPhone.
iphone 4 review by engadget.com
source : engadget.com
The Apple Store App
The Apple Store app is also the easiest way to buy or reserve your new iPhone — right from your current iPhone. You can do it in just a few taps, without entering your AT&T account information. Order your new iPhone from the Apple Online Store and it's shipped to you free and ready to use. Or reserve your new iPhone, pick it up at an Apple Retail Store, and we'll set it up for you in minutes.
With the Apple Store app, you can:
- See new and featured products from Apple.
- Shop the full selection of products available from the Apple Online Store.
- Find the latest accessories and software.
- Read customer reviews and get answers to product questions.
- Buy or reserve a new iPhone with just a few taps.
- Locate any Apple Retail Store in the world, instantly.
- Make Personal Shopping, Genius Bar, and One to One appointments.
- Sign up for workshops and events at your favorite Apple Retail Store.
Apple Sells Three Million iPads in 80 Days
CUPERTINO, California—June 22, 2010—Apple® today announced that it sold its three millionth iPad™ yesterday, just 80 days after its introduction in the US. iPad is a revolutionary and magical product that allows users to connect with their apps, content and the Internet in a more intimate, intuitive and fun way than ever before.
“People are loving iPad as it becomes a part of their daily lives,” said Steve Jobs, Apple’s CEO. “We’re working hard to get this magical product into the hands of even more people around the world, including those in nine more countries next month.”
Developers have created over 11,000 exciting new apps for iPad that take advantage of its Multi-Touch™ user interface, large screen and high-quality graphics. iPad will run almost all of the more than 225,000 apps on the App Store, including apps already purchased for your iPhone® or iPod touch®.
Users can browse the web, read and send email, enjoy and share photos, watch HD videos, listen to music, play games, read ebooks and much more, all using iPad’s revolutionary Multi-Touch user interface. iPad is 0.5 inches thin and weighs just 1.5 pounds—thinner and lighter than any laptop or netbook—and delivers up to 10 hours of battery life.*
*Battery life depends on device settings, usage and other factors. Actual results vary.
Apple ignited the personal computer revolution with the Apple II, then reinvented the personal computer with the Macintosh. Apple continues to lead the industry with its award-winning computers, OS X operating system, and iLife, iWork and professional applications. Apple leads the digital music revolution with its iPods and iTunes online store, has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced its magical iPad which is defining the future of mobile media and computing devices.
Wednesday, July 7, 2010
iPhone 4 Sales Top 1.7 Millio
CUPERTINO, California—June 28, 2010—Apple® today announced that it has sold over 1.7 million of its iPhone® 4 through Saturday, June 26, just three days after its launch on June 24. The new iPhone 4 features FaceTime®, which makes video calling as easy as one tap, and Apple’s new Retina display, the highest resolution display ever built into a phone, resulting in stunning text, images and video.
“This is the most successful product launch in Apple’s history,” said Steve Jobs, Apple’s CEO. “Even so, we apologize to those customers who were turned away because we did not have enough supply.”
iPhone 4 also features a 5 megapixel camera with LED flash, HD 720p video recording, Apple’s A4 processor, a 3-axis gyro and up to 40 percent longer talk time—in a beautiful all-new design of glass and stainless steel that is the thinnest smartphone in the world.
iPhone 4 comes with iOS 4, the newest version of the world’s most advanced mobile operating system, which features Multitasking, Folders, enhanced Mail, deeper Enterprise support and Apple’s new iAd mobile advertising platform.
Pricing & Availability
iPhone 4 is available in the US for a suggested retail price of $199 (US)* for the 16GB model and $299 (US) for the 32GB model in both Apple and AT&T’s retail and online stores, Best Buy, Radio Shack and Wal-Mart stores. iPhone 4 is also available in the UK, France, Germany and Japan and will be available in an additional 18 countries by the end of July—Australia, Austria, Belgium, Canada, Denmark, Finland, Hong Kong, Ireland, Italy, Luxembourg, Netherlands, Norway, New Zealand, Singapore, South Korea, Spain, Sweden and Switzerland.
*Qualified customers only. Requires a new two year AT&T rate plan, sold separately.
Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork, and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced its magical iPad which is defining the future of mobile media and computing devices.
Letter from Apple Regarding iPhone 4
Dear iPhone 4 Users,
The iPhone 4 has been the most successful product launch in Apple’s history. It has been judged by reviewers around the world to be the best smartphone ever, and users have told us that they love it. So we were surprised when we read reports of reception problems, and we immediately began investigating them. Here is what we have learned.
To start with, gripping almost any mobile phone in certain ways will reduce its reception by 1 or more bars. This is true of iPhone 4, iPhone 3GS, as well as many Droid, Nokia and RIM phones. But some users have reported that iPhone 4 can drop 4 or 5 bars when tightly held in a way which covers the black strip in the lower left corner of the metal band. This is a far bigger drop than normal, and as a result some have accused the iPhone 4 of having a faulty antenna design.
At the same time, we continue to read articles and receive hundreds of emails from users saying that iPhone 4 reception is better than the iPhone 3GS. They are delighted. This matches our own experience and testing. What can explain all of this?
We have discovered the cause of this dramatic drop in bars, and it is both simple and surprising.
Upon investigation, we were stunned to find that the formula we use to calculate how many bars of signal strength to display is totally wrong. Our formula, in many instances, mistakenly displays 2 more bars than it should for a given signal strength. For example, we sometimes display 4 bars when we should be displaying as few as 2 bars. Users observing a drop of several bars when they grip their iPhone in a certain way are most likely in an area with very weak signal strength, but they don’t know it because we are erroneously displaying 4 or 5 bars. Their big drop in bars is because their high bars were never real in the first place.
To fix this, we are adopting AT&T’s recently recommended formula for calculating how many bars to display for a given signal strength. The real signal strength remains the same, but the iPhone’s bars will report it far more accurately, providing users a much better indication of the reception they will get in a given area. We are also making bars 1, 2 and 3 a bit taller so they will be easier to see.
We will issue a free software update within a few weeks that incorporates the corrected formula. Since this mistake has been present since the original iPhone, this software update will also be available for the iPhone 3GS and iPhone 3G.
We have gone back to our labs and retested everything, and the results are the same— the iPhone 4’s wireless performance is the best we have ever shipped. For the vast majority of users who have not been troubled by this issue, this software update will only make your bars more accurate. For those who have had concerns, we apologize for any anxiety we may have caused.
As a reminder, if you are not fully satisfied, you can return your undamaged iPhone to any Apple Retail Store or the online Apple Store within 30 days of purchase for a full refund.
We hope you love the iPhone 4 as much as we do.
Thank you for your patience and support.
Apple